Where Whitechapel High Street terminated at Osborn Street, Whitechapel Road began. Its first dominant landmark was the church of St. Mary Matfellon, with its unique exterior pulpit and inner private chapel called the White Chapel. Therefore, when the surrounding area required a name, it was christened Whitechapel. Further along, past Baker’s Row, was the section of Whitechapel Road most associated with Jack the Ripper. Opposite the London Hospital, where Emma Smith died of peritonitis, was located a grim dark alleyway, Wood’s Buildings. Through it, Winthrop Street could be entered and from there, Buck’s Row, where Polly Nichols was murdered.  At one end of Buck’s Row was Brady Street, the last residential street to connect with Whitechapel Road before it terminated at the junction with Cambridge Heath Road and Mile End Road.